About JAS PR
JAS PR is a fashion, beauty and lifestyle brand focused, boutique-style public relations agency, planted in NYC Fall of 2017.
I’ve always been a champion for fellow under dogs, playing super fan to peers with emerging fashion lines, that deserved much more recognition and exposure, but lacked the resources. That plight is what sparked my self-titled "mom and pop-esque" agency. I am striving for JAS PR to serve as a launching pad for those aspiring , diverse brands that can flourish with an equipped and dedicated intimate agency to build brand awareness, convey its significance to their respective industries, and cultivate consumer loyalty.
Unveiling budding brands to larger audiences, assisting them to reach their full potential through the art of story telling, hard earned media and innovative outreach efforts, is JAS PR’s mission – the brand motto being, “Don’t Leave that Gem Hidden! Let JAS PR Expose your Brand to the Masses." - With "The JAS Effect".
- Jasmyne A. Seed CEO, Founder
About the CEO, Founder
“City Slicker, with Southern Hospitality”,
is probably one of my favorite ways to describe myself. Born in
Germany and raised between Charlotte, NC and Brooklyn, NY
I’ve always had an entrepreneurial spirit and love for all things
creative – fashion being the ultimate. While interning for a
seasoned PR agency I discovered a passion for the skill set,
beaming that there was a line of work where I could encompass
my affinity for creative expression, rallying for others, fashion,
and my knack for storytelling. Thus spawned my leap of faith in creating my own micro-agency, JAS PR. When I’m not cooking up a dope
pitch or PR campaign, I can be found gazing at street art,
watching a doc, screen shooting vintage photos, blaring 90’s music, e-window shopping or being a foodie!
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Knowledge & Experience
With a degree in fashion marketing, several years as a PR intern, and almost 8+ yeas in all sectors of the retail biz, I’ve been able to grasp a full 360 understanding of public relations and the fashion industry at large, especially at the consumer level.
Coupled with assisting well established
brands in promo initiatives such as merchandise coordinating and pop-up shop production, I’ve garnered a profound understanding of consumer behavior that aids in my PR Specialist title.
In addition, my experience as a contributing
fashion editor has basically given me a bit of a cheat sheet! I have the advantage of being able to THINK like one of the very key players I am appealing to on behalf of my clients, hello – WIN!
